Everyone is out to get leads when it comes to sales and marketing. It is, however, important to know that not all leads that are created match each other concerning quality. One of the aspects that have an impact on your bottom line is your leads, and they are marketing qualified leads (MQLs). Let’s reveal the things that make MQLs…
Category: Marketing
New Year Resolution for Salespeople
The New Year is approaching, and most of the people are retrospecting and reevaluating their life choices. New Year’s resolutions are the opportunities for those people who have failed to bring the changes that they said they would bring in next week, next month, or next summer. If you are a salesperson, then it becomes essential for you to analyze…
Promising Technologies that Shaped 2019 Globally
We are the Millennial living in the digital age breathing technology in and out every day. The statement won’t be hyperbolic if we say that technology is our oxygen to survive on planet earth. The dynamics of technology are changing year after year. The race to make technology better and better has just begun, and with every now and then…
Who Says Email Marketing is Dead?
Email marketing is one of the proven marketing techniques and a useful tool to communicate with the prospects that matter to the business. Email marketing helps businesses to position products and services in front of the target audience effectively. It enables sales and marketing reps to fetch good sales and revenue. Let us look into a few facts proving that…
7 Advantages of Database Marketing
Interested in knowing the 7 Advantages of Database Marketing? Database Marketing is one of the kinds of marketing. In a simple language, database marketing helps in using customer databases to generate personalized communications and enhance the sales process. In other words, it helps your sales and marketing teams to create a robust database that allows them to identify leads and…
Latest Email Copywriting Techniques that Drive Conversions
Regardless of your industry or business size, email marketing still dominates the outbound marketing efforts and connects with clients/prospects better. With personalized content and impact analysis in your marketing automation tool, leads cannot go far from the sign-up page and would love to explore the pricing and demo options, available with you. Now the question arises, which one factor can…
2019 Trending Email Marketing Startegy
Believe us or not, email marketing is the oldest marketing communication that has a permanent space in the digital marketing room. With unique content and illustrative design, you can entice your leads to open, read and click to give you tangible statistics and thereby improving your business. It is the arena of a few creative enthusiasts that re-define the physical…
Top Courier & Logistic Companies Based in India
From pen to PCs, everything has been delivered right at your doorstep & the contribution of courier companies is truly commendable in automating the physical handling of products a lot more easy, speedy & affordable. Over the past decade and majorly with the evolution of e-commerce companies, courier services have grown tremendously and reaching new heights year on year. A…
Accurate Business Information is the Key to Successful Sales Prospecting
Having accurate business information providers further ease the prospecting experience for sales and marketing professionals. Such database providers also offer holistic information of companies in any industry. In addition, they provide verified details for all data points. Continually augmenting services, Industry based search is giving complete details needed to prospect. The industry search takes you through sector specific companies which…
5 Best Lead Generation Methods for Small & Medium sized Businesses
Businesses that want to generate leads need to adapt effective inbound marketing strategies to generate more qualified leads and clients. In the world of free Internet, consumers are researching and making efforts to find you and reach to your website on their own. However, once they found you, it is your responsibility to take this lead into another level of…
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